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Brand kit

The matriXO brand. Ready to download.

Logos, colours, type and the interface components we build with. Everything you need to represent matriXO well, whether you’re a teammate, a partner college or press.

Colour

Mostly ink and paper. A little blue.

The blue comes from the glow in the O. Use it for what people can tap, and sparingly everywhere else.

  • Ink

    Wordmark and primary text

  • Paper

    Light backgrounds

  • Mist

    Light surfaces

  • Night

    Dark backgrounds

  • XO Blue

    The glow inside the O

  • Signal

    Links and buttons, light UI

  • Signal Dark

    Links on dark UI

  • Graphite

    Secondary text

Typography

Inter, everywhere.

One typeface for interface, headings and body. Tight tracking on large sizes, generous line height on small ones.

  • Display

    64 / 1.02 · Semibold · −4%

    Learn by building.

  • Title

    40 / 1.06 · Semibold · −3%

    Explore programs.

  • Headline

    21 / 1.3 · Semibold · −2%

    DevAgentic 2.0 — 24-hour AI agents hackathon

  • Body

    17 / 1.6 · Regular

    Hands-on workshops, hackathons and talks, run with colleges across India.

  • Caption

    13 / 1.5 · Medium

    11 Jul 2026 · 3:00 PM · Hyderabad

UI kit

The components behind every page.

These are the live components from the site, so what you see here is exactly what ships. Developers: import them from components/ui.

Buttons

Form fields

Optional

Segmented control

Badges

NeutralAccentUpcomingFew seats leftClosedSold out

Avatars

KSKCP

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Notices

Registration opens Monday

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Usage

A few simple rules.

Do

  • Keep clear space around the logo equal to the height of the X.
  • Use the black logo on light backgrounds and the white logo on dark ones.
  • Use at least 88 px wide on screen and 22 mm in print.
  • Place the white logo over the darker part of a photo.

Don’t

  • Recolour, stretch, rotate or outline the logo.
  • Change the blue glow in the O or add effects to it.
  • Rebuild the wordmark in another font.
  • Put the logo on busy backgrounds where it loses contrast.

Need something not covered here, or permission to use the logo commercially? Email hello@matrixo.in.